July 14, 2025 · Ryan Petersen
The importance of data in the pre-owned aircraft market: How Jetcraft uses intelligence to inform its clients and the industry
For decades, the pre-owned business aviation market has run on relationships, experience and reputation. And while those foundations still matter, the industry has significantly changed.
The pace of today’s operations leaves little room for guesswork. Aircraft values shift quickly, opportunities move fast and buyers expect more, from transparency to turnaround times. That’s why real-time intelligence is essential.
At Jetcraft, data helps us see what’s changing, what’s driving it and how to act – all before others do.
Seeing data as a strategic advantage
The best advisors have a feel for timing. They know when to buy, when to wait and when to sell. But instinct alone is no longer enough. Today, timing decisions are supported by forecasting models that draw from global sales data, inventory trends and shifting demographics, meaning we spot demand as it builds, not after it peaks.
In the pre-owned market, no two aircraft are the same. Variations in age, configuration,...