March 22, 2022

Q&A with Jenny Lau – Sino Jet Management

Jenny Lau, Group President, Sino Jet Management

How long have you been at your current organization?

Being the founder of Sino Jet Management, I have been here for 11 years.

What are your responsibilities within your organization?

I am responsible for providing strategic, financial and operational leadership for the company and closely coordinate and work with the Board of Directors and senior leadership team.

Describe a typical day or week in your role.

As soon as I wake up, I check my WeChat messages and email, then I set priorities for the day’s work and assign job tasks to the related personnel. Getting phone calls from clients or business partners to maintain good relationships with them, receiving charter or aircraft acquisition requests from clients or their referrals.

What do you love most about your job?

Working with passionate professionals from all over the world and trying to get through obstacles and challenges on a daily really fulfills my life. This job gets me to travel to many countries and visit manufactures, meeting old and new friends excites me.

Why did working in the Business Aviation industry interest you, and how did you get started?

It was just after the financial crisis in 2008, I relocated to Hong Kong and found this underdeveloped market in Asia. At the time, there were not that many operators around and the size of their operations were rather small. I believed in the Asia market especially in Greater China Region, so I decided to start Sino Jet.

Who or what has been your greatest professional influence?

The greatest professional influence in my career was one of my dear friends from Southern California, Gong, who’s a management executive from on of the largest petroleum companies in Asia. He helped form my passion to be an entrepreneur and gave me so much confidence in starting up a company in an industry that I had very limited knowledge. He taught me to be a leader who is fair and supportive yet able to face challenges. I work hard to exude great care for our clients and be mindful of the needs of my team members.

Describe yourself in 3 words.

Friendly, Reliable, Determined

What one item would you never travel without on a long haul flight?

Noise cancelling earphones.

Finally, what is your hidden talent or hobby?

I love cross country driving and gourmet food.


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